Greenwich University
BBA

Master of Science in Mass Communication and Media Studies

BBA

DegreeGraduate

Credit Hours36

Program Duration1.5 Years

Program Overview

This program leads to media industries and their relationship to culture and society, and the understanding of how communication works. The program of MS in MC&MS emphasizes to development of critical thinking, professional writing skills and effective oral communication.

Eligibility

16 Years of Education

Job Market

The Mass Communication and Media Studies prepares students for a wide variety of careers in business and industry of advertising, television, film, and journalism. Potential job roles include researcher, socializer, content writer, copywriter, journalist, videographer video editor, photographer, news editor/ director, sub-editor, development support communication manger public relation officer, production manager, anchor, filmmaker, assistant producer, director/ producer, and screen play writer.

Preparatory Courses

Placement in this course is subject to the result of the University Placement Test) This course focuses on all four skills: reading, writing, speaking and listening in general, and writing in particular at elementary level. With an ordered and integrated approach, the course strengthens students’ communicative competence in the English language. The learners are expected to be users of the language in informal as well as formal contexts with a sense of accommodation for new ideas.

Module I

Digital Media Studies
Advanced Research Methods
Elective – I
Elective – II

Module II

International Communication
Film Appreciation
Elective – III
Independent Study – I

Module III

Multimedia Art & Design
Multimedia Journalism
Elective – IV
Independent Study - II

Internship

Internship 6-8 Weeks

Electives: Journalism

Political Communication
Media Ethics & Laws
Magazine Journalism
Newsroom Functioning

Electives: Film & TV Production

Post Production
OTT Production
Screen Play 2
Direction 2

Electives: Advertising

Media Planning
Creative Industries
Client Management
Customer Psychology

Electives: Digital Media

Visual Merchandising
Advanced Prototyping
Entertainment Design
UX Management

Electives: Development Communication

NGO and Development
Sustainable Development Studies
Technology & Social Change
Social Development & Policy

Program Features

Courses 12
Duration 1.5 Years
Level Graduate