BBA

Master of Science in Mass Communication and Media Studies

BBA

DegreeGraduate

Credit Hours45

Program Duration2 Years

Program Overview

Master of Science in Mass Communication and Media Studies consists of 45 Credit Hours. A student must have a 16 year of education in relevant program.
The primary aim of this two-year comprehensive masters’ degree program is to groom and develop professional media personnel for a growing and highly promising industry. The program never had this much importance as it has today with a perpetual requirement of high skilled and knowledgeable people in the field of media management and advertising. This program has been designed to meet the modern day needs with all relevant specialized media courses part of this degree. Media seminars, presentations and internships will help the students gain practical and hands-on understanding of different mediums of the media and advertising industry.

Preparatory Courses

Placement in this course is subject to the result of the University Placement Test) This course focuses on all four skills: reading, writing, speaking and listening in general, and writing in particular at elementary level. With an ordered and integrated approach, the course strengthens students’ communicative competence in the English language. The learners are expected to be users of the language in informal as well as formal contexts with a sense of accommodation for new ideas.

Module I

Introduction to Semiotics
Screen Play Writing
History of Ideas
Radio Production
Elective - I

Module II

Multimedia Arts
Cinema Appreciation
Research Methods in Media Sciences
Video Editing and Sound Compositing
Elective - II

Module III

Visual Communication
Dissertation - I
Elective - III

Module IV

Dissertation - II
Elective - IV

Internship

Internship 6-8 Weeks

Electives: Journalism

Mobile and E-Journalism
Subbing and Page Designing
Specialized Journalism
News Room Functioning

Electives: Film & TV Production

Post Production Process
Broadcast Animation
Music Videos Production
Cinematography

Electives: Advertising

Media Planning & Management
Copy Writing & Idea Development
Creative Industries
Creative Knowledge & Economy

Electives: Digital Media

Visual Merchandising
Visual Culture
Digital Entertainment Design
Digital Public Relations

Electives: Development Communication

Development Journalism
Advanced Development Communication
Technology & Social Change
Social Development & Policy

Program Features

Courses 15
Duration 2 Years
Level Graduate